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E-commerce 4 months

HoHoDidi — Local Fashion Marketplace App

A multi-vendor marketplace connecting shoppers with nearby clothing and accessory shops — map-based discovery, distance and category filters, product browsing, reviews and a full cart-to-order flow, designed end to end with a GST-ready product catalogue.

HoHoDidi — Local Fashion Marketplace App
18
Screens Designed
20+
HSN-Mapped Categories
6
Core User Flows
2018
Delivery Year
The Challenge

Local fashion retail had no digital storefront: independent clothing shops were invisible to nearby buyers, discovery meant walking street by street, and shop owners had no way to list inventory without heavy e-commerce overhead. The concept needed to feel as easy as scrolling a feed while carrying the operational weight of a true multi-vendor marketplace — vendors, catalogues, reviews, orders and Indian tax categorisation.

Our Solution

We designed a mobile-first marketplace organised around proximity. A home feed surfaces featured shops and products; the Near By tab layers Google Maps with distance and category filters so users can browse visually or geographically; every product links through to rich shop profiles with ratings and reviews; and cart, booking and order screens complete the purchase journey. Behind the interface we structured the full fashion taxonomy — main categories, subcategories and HSN codes with GST rates for men's and women's ranges — making the catalogue compliance-ready from day one.

Our Approach
1
Discovery

Local fashion retail had no digital storefront: independent clothing shops were invisible to nearby buyers, discovery meant walking street by street, and shop owners had no way to list inventory without heavy e-commerce overhead. The concept needed to feel as easy as scrolling a feed while carrying the operational weight of a true multi-vendor marketplace — vendors, catalogues, reviews, orders and Indian tax categorisation.

2
Architecture

We architected a e-commerce solution leveraging Mobile App Design, UI/UX, Google Maps API, Multi-Vendor Commerce to deliver a scalable, secure, and high-performance system.

3
Implementation

We designed a mobile-first marketplace organised around proximity. A home feed surfaces featured shops and products; the Near By tab layers Google Maps with distance and category filters so users can browse visually or geographically; every product links through to rich shop profiles with ratings and reviews; and cart, booking and order screens complete the purchase journey. Behind the interface we structured the full fashion taxonomy — main categories, subcategories and HSN codes with GST rates for men's and women's ranges — making the catalogue compliance-ready from day one.

4
Delivery & Optimisation

18-screen app design plus complete marketplace feature taxonomy across 2 platforms

Services Delivered
Mobile UI/UX DesignMarketplace Product DesignCommerce Taxonomy
Key Features
Map-based nearby discovery
Google Maps view of surrounding shops with distance sorting and category filters for window-shopping your neighbourhood.
Two-level fashion taxonomy
Men's and women's ranges broken into top wear, winter wear, footwear and accessories — each mapped to HSN codes and GST rates.
Rich shop profiles
Per-vendor pages with product listings, ratings and review threads building trust before the first visit.
Frictionless cart & booking
Cart, booking confirmation and order history flows designed around minimal taps.
Review & rating system
Product and shop level feedback loops powering discovery ranking.
Vendor-ready structure
Catalogue model built for many independent sellers rather than a single store.
Technologies Used
Mobile App DesignUI/UXGoogle Maps APIMulti-Vendor Commerce
Project Gallery
Results & Impact

18-screen app design plus complete marketplace feature taxonomy across 2 platforms

Delivered in 4 months

Project Details

Client

Category

E-commerce

Timeline

4 months

Tech
Mobile App DesignUI/UXGoogle Maps APIMulti-Vendor Commerce

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